Volume 2, Number 3
April 2008 Quick
links
Special
Promotional Offer 
Company
Mpell Solutions For Sales Support: For Marketing Support: For Redemption Support:
|  In
This Issue:
More than $100 billion in tax rebates will land in the hands of U.S. shoppers starting next month, and retailers are gearing up with promotions to persuade them to spend, not save, the windfall.
The National Retail Federation predicts consumers will spend about $43 billion, or 40 percent, of their tax rebate, with the rest going toward savings or paying down debt and medical bills.
Even that 40 percent, if spent on consumer goods, would make the tax rebate the third-biggest retail event after Christmas and back-to-school spending, according to the Washington, D.C.-based retail trade group.
A quick peak at Amazon’s Bestseller List shows that iPods, Digital Cameras, Digital Picture Frames, Digital Video Cameras, and Flat Screen TV’s continue to dominate the consumer’s share of wallet. Every one of these items makes a very compelling gift with purchase, and Mpell’s Certificate model drives the cost down by 50-80%.
One of our hottest products this spring is the Digital Picture Key Chain - $25 MSRP - $4 Certificate with $4.95 Shipping.
To learn more about this and other great promotional ideas, visit us at mpellsolutions.com, email us, or call 760-727-9600 x225.
Remember to ask about the FREE gift with your next purchase.
The theme in Q1 was clearly targeted at using incentives to get customers INTO the sales pipeline whether that was providing an insurance quote, taking a test drive, completing a new account application, or signing up for a newsletter! We would like to share these ideas by industry from our clients.
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